About Us - Bex Marketing | Our Story & Team

Who We Are

BEX stands for Best Experience. In our marketing approach, we've evolved beyond traditional product marketing. For us, BEX represents not just a product or service, but the entire experience that comes with it.

We are a forward-thinking Malawian marketing agency based in Lilongwe. Our work has revolutionised the marketing landscape in Malawi and across Africa. We have been at the forefront of offering innovative, high-quality services that meet the diverse needs of businesses and brands.

We have transcended marketing by designing and executing exceptional events with an unmatched level of inspiration, imagination, and innovation, leveraging the latest trends in entertainment to create amazing and memorable experiences.

"Business has only two functions — marketing and innovation." – Milan Kundera

Beautiful African landscape representing our roots

Our Mission

To empower businesses and brands with expert marketing solutions, exceptional event experiences, and high-quality production services, fostering sustainable growth and success.

Our Vision

To be the premier marketing agency in Malawi, creating exceptional experiences, driving creative innovation, and growth for businesses and brands across the continent.

Our Values

Innovation: Embracing the latest trends and technologies to deliver cutting-edge marketing solutions
Excellence: Maintaining the highest standards in all our services to ensure customer satisfaction and business success with integrity
Collaboration: Fostering strong partnerships with clients, employees, and stakeholders to achieve mutual success
Cultural Appreciation: Celebrating and promoting the rich diversity and talent within Africa

Meet Our Team

The passionate professionals driving innovation in African marketing

Sarah Banda

CEO & Founder

With over 10 years of marketing experience across Africa and Europe, Sarah founded Bex to bring world-class marketing to African businesses.

James Mwale

Creative Director

James leads our creative team with a passion for storytelling and visual design that captures the essence of African brands.

Grace Phiri

Digital Strategy Lead

Grace specializes in digital transformation and data-driven marketing strategies that deliver measurable results for our clients.

Michael Chirwa

Senior Account Manager

Michael ensures our clients receive exceptional service and strategic guidance throughout their marketing journey with Bex.

Why Choose Bex?

What sets us apart in the African marketing landscape

Local Expertise, Global Standards

We understand African markets intimately while applying international best practices and cutting-edge strategies.

Data-Driven Results

Every campaign is backed by thorough research, analytics, and continuous optimization for maximum ROI.

Collaborative Partnership

We work as an extension of your team, ensuring alignment with your business goals and brand values.

Innovation First

We stay ahead of marketing trends and technologies to give your business a competitive advantage.

Proven Track Record

Our portfolio showcases successful campaigns across various industries and market segments in Africa.

Scalable Solutions

From startups to established enterprises, we tailor our services to match your business size and ambitions.

About Bex Marketing